AIG unifies its life insurance business under the brand Alico
The U.S. insurance group AIG announced on Wednesday that will unify the brand under its Alico life insurance in the world, listed on stock exchanges prior to pay the federal state.
American Life Insurance Company (Alico), a brand that has existed since 1921, will be solely used in the world, which implies the removal of marks used in Western Europe and Latin America.
“The new visual identity” Alice “brand separation symbolic” with her former parent company, “noted the company said in a statement.
The company, with 19 million customers in 54 countries, will be presented in the bag before the end of the year, following approval by regulatory authorities, if market conditions allow.
AIG, which received more than 170,000 since September millions of dollars of public funds and guarantees to avoid bankruptcy, repayment 25,000 million with this stock and other life insurance subsidiary, AIA, active in United States.
The dismantling of the former world number one from the insurance continued Tuesday with two assignments.
AIG completed the sale of 21st Century (auto insurance) to its rival Zurich Financial Services Switzerland and its U.S. subsidiary for Farmers Insurance 1900 million dollars.
On the other hand, signed an agreement to sell 100% of its consumer lending activities in Colombia to an Ecuadorian bank, Banco Pichincha, and “other parties” in an amount not disclosed.
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